Title: What to do now and for the rest of the year
Date: October 29th 2020
Time: 10am AEDT
Duration: 1 hour
2020 has been anything but normal, but all signs point towards Black Friday and Christmas being a peak period for online retailers. With November right around the corner, you need to be acting right now to make sure you’re ready for the end of the year. Join us with 4 speakers discussing what you can do now to get your e-commerce business ready for the rest of the year.
Retail Lead – Google
Strategic Partner Management – Google
Kaisa Qvist has worked at Google for 12 years, helping SMBs grow through Google’s advertising and cloud solutions. She currently works with a small set of eCommerce focused partners to create unique solutions to customer problems and bring them to market.
Head of Partnerships – Trustpilot APAC
Rad, is the Head of Partnerships at Trustpilot APAC, the world’s most powerful review platform. Rad is an exceptional communicator, relationship builder and influencer in both B2B and B2C sectors drawing from extensive experience building and leading high performance teams who operate in competitive markets. Rad, is also the founder of In It Together Mental Health forums.
Trustpilot is the world’s most powerful review platform, helping your business collect and easily manage customer reviews. Trustpilot gives people a place to share and discover reviews of businesses, while giving every business the tools to turn consumer feedback into business results.
Dr Narelle Hutchesson
CMO – Dynamic Creative
My 30 year marketing background is specifically in market research and digital advertising.
I specialise in asking questions to ensure good relationships and mutually beneficial outcomes (whether it is understanding customers’ goals, finding the right staff or managing my team).
I am now responsible for customer retention, strategic alignment and business growth.
We are an Australian online advertising company with an international difference. We specialise in online advertising for retailers.
We have software, people and processes all experienced in the complexity of Search and Shopping and the know-how to improve your advertising performance. We work with customers in Australia, New Zealand, Singapore, UK and USA.
For 17 years, retailers have joined Dynamic Creative because they struggle to keep up with the pace of change in Google and Microsoft Ads and Machine Learning. We know that we can build longer term improvement with our campaign structures and optimisation processes.