Customer results
+166% revenue growth year on year during the current COVID-19 crisis
+92% sales from Search Ads, +100% in profit contribution
$400k in extra revenue and 500 extra bookings from 3.9 Million "Hyper-Targeted" Ads
Recent awards
- Winner 2019, Google Shopping Ad Excellence Award
- Winner 2018, Google Shopping Ad Innovation Award
- Winner 2018, Nora Best E-Commerce Integrator Award
- Finalist 2019, Google Search Ad Excellence Award
- Finalist 2019, Google Growing Businesses Online Award
- Finalist 2019, Google Display Ad Excellence Award
- Finalist 2018, Google Search Innovation Award
- Finalist 2018, Nora Marketing Automation
Our advertising philosophy
What we can do for you
We will grow your revenue with online advertising and guarantee our work
We create and manage repeatable sales generation campaigns through Google search Ads. Our customers spend between $2,000 to $500k+ online advertising per month. We are responsible and accountable for achieving your goals.
We understand the risk you take when you choose a new advertising platform or agency and that it can be difficult to evaluate a new supplier. If you are not happy with our service for any reason, within the first two months, we will refund our fees.
Google search ads management: What we offer
We align your ads to your goal
We work with you to define your advertising goal. Whether it’s online revenue, in-store sales or sales leads. Your goal drives campaign structure and bidding strategies that ensure that your Google search ads are aligned to your business.
We manage your Google search ads
Our Ad Tech and team keep up-to-date with the changes on your website and keep your campaigns aligned to your goals using Machine Learning.
We create advertising assets
We create the advertising assets you need to achieve your goals. This starts with Google search ads then extends to shopping ads, display and video ads.
We look for growth opportunities
We continuously expand your campaigns to increase relevance, reduce cost per lead or increase return on ad spend. This is done in consultation with you.
Our Ad Tech
6.9 Million products
An ad for every product
Our ad tech connects to your e-commerce shopping cart, Google Merchant Center, Google Analytics and creates Google Shopping Ads.
89.7 Million keywords
Automated longtail keywords
Our ad tech automatically creates, updates and manages highly relevant keywords for every landing page on your website.
28.5 Million ads
Ads for machine learning
Our ad tech creates multiple ad variations, providing machine learning the choices needed to improve your advertising performance.
Who we are
We are an Australian digital advertising agency with an international difference
The executive team
Frequently asked questions
What is a Google search ads
A Google Search ad is a text based ad that appears at the top of Google Search results for related search terms. These could be in expanded text ad or responsive search ad format. Expanded text ads allow up to 3 headlines and two descriptions. Responsive search ads select the best performing combination of 15 headlines and 4 descriptions that you provide.
How are your Search ads different to the one I can create?
Our Ad Platform can automatically create expanded search ads and responsive display ads for every product, category and sub-category landing page on your website, no matter how many you have. We pull through price and category data to create highly relevant headlines and descriptions optimised for Google’s Machine Learning. We keep these updated daily to reflect changes to price or availability and save you the trouble of manually editing and optimizing ads for every page on your site.
What's the benefit in you putting price in my Google Search ads?
Putting the price of your products or services and the price range of your category, pre-qualifies potential customers. You’re less likely to receive irrelevant clicks when an item isn’t in a particular searcher’s price range. If you are price competitive, adding price means you’re likely to encourage more clicks than your competitors.
Can my Google search and shopping ads show at the same time?
Absolutely. If you’re an e-commerce website running Google Shopping ads, adding Google Search ads will help reach shoppers at different points of their purchase journey. It also allows you to occupy more page real estate with your brand and messaging for a given search result.
Can I use my own Google ads accounts
Absolutely. Any of our Google Search Ads Management plans allow you to bring your existing Merchant Center and Google Ads accounts. However, we will need to be the ‘oldest linked’ user so that we can offer you the premium support we get as a Premier Google Partner.
I advertise on Facebook/Instagram, why do I need Google search ads?
Google Search ads allow you to show your products at the top of Google search results for relevant search terms. Unlike Facebook, your ads are shown to people who have shown search interest in your product. Advertising in Google Search ensures your ads are shown to consumers interested in your products or services and so are more likely to drive sales.
Can I control how much I spend in Google ads?
We will only spend whatever you set your budget as, but we’ll help you manage your budget so that you’re getting the most you can out of your Google Ads. You set your budget and pay Google directly as the month goes on.
