How To Optimize Smart Shopping Campaigns

Once you’ve created your Google Smart Shopping Campaigns you need to know how to properly optimize them. Read on to find out how best to utilise Google’s Machine Learning and Smart Shopping campaigns. Smart Shopping campaigns push your shopping campaigns to the next level, expanding your reach across the Google display network with new advertising formats while further leveraging Google’s Machine Learning. Let’s consider how to properly optimize your Smart Shopping campaigns to ensure you’re getting the best value from[…]